170-Year-Old SINGER® Brand Continues to Innovate the Art of Sewing The SINGER® Elite Collection

La Vergne, Tenn., June 1, 2021-- The SINGER® brand continues to take sewing to the next level with its new Singer Elite Collection. These new machines are designed for ultimate performance, using premium materials and showcasing the most modern finishes. This set of three machines is a new chapter for the 170-year-old brand-- still simple, affordable, and easy, but with a new level of capability and project possibility. Designed for optimal performance, inspired by modern designs with premium style and enhanced components.

The collection consists of 3 Machines, one mechanical, one computerized, and one overlock machine. Each has best-in-class core mechanical specs and features plus the mechanical and computerized machines have elevated speed & piercing power to tackle difficult tasks, premium touchpoints with elevated materials. Ultimate control is provided with adjustable stitch length and width and the 1-step buttonhole feature allows ease for quick fixes. A Built-in Needle Threader to effortlessly thread needles and get sewing faster. For more information on the SINGER® Elite, please visit www.singer.com

SINGER® ELITE - ME457 Mechanical
Key Features:
Increased speed & piercing power for ultimate performance
110 Stitch Applications with 32 built-in stitches - basic, stretch & decorative
Top Drop-In Bobbin - Easy to thread & see
Needle Threader to save time and get sewing faster
1-Step Buttonhole for buttonholes in four easy steps
Adjustable Stitch Length & Width for complete control
Included Feet: All-Purpose Foot, Satin Stitch Foot, Zipper Foot, Buttonhole Foot, Blind Hem Foot, and 3-Pack of Needles

SINGER® ELITE EC677 - Computerized
Key Features:
411 Stitch Applications with 200 built-in stitches - basic, stretch & decorative
6 One-Step Buttonhole Styles
LCD Screen displays stitch number, settings, presser foot & more
Speed Control to meet a variety of project needs
Programmable Needle Up/Down for convenience and easy transitions
Drop Feed for buttons, free-motion sewing, and more
Top Drop-In Bobbin for easy threading & viewing
Needle Threader to get started sewing more quickly
Included Feet: All-Purpose Foot, Satin Stitch Foot, Zipper Foot, Buttonhole Foot, Button Sewing Foot, and Blind Hem Foot

SINGER® ELITE Overlock SE017
Key Feature/Benefits:
Industry’s first Easy View Threading™ LED which increases visibility for easier threading.
2, 3, and 4 Stitch thread capability - The different stitch types ensure the perfect stitch no matter what project: blind hems, rolled hems, flat locking, finishing raw edges, and sewing seams.
Sews up to 1,300 stitches per minute, providing a professional speed for faster results.
The Free Arm allows you to sew hems and cuffs with ease
Many optional accessories are available
Included Accessories: Screwdriver, Spool Holder, Tweezers, and Spool Net

For almost 170 years, the SINGER® brand has been synonymous with sewing. From Isaac Singer’s patent on the first consumer sewing machine in 1851 to the world’s first cloud-based sewing ecosystem in 2015, the spirit of practical design and creative innovation that characterized the brand from its beginning continues today. From fashion to home décor, embroidery, and quilting, we are committed to growing and developing SINGER® products for sewists of every level.

Singer, the Cameo “S” Design and Design, and Sewing Made Easy are registered trademarks of The Singer Company Limited S.a.r.l. or its Affiliates. ©2021 The Singer Company Limited S.a.r.l. or its Affiliates. All rights reserved.

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